SHUTTLE RAYA - LOVE ALL
“LOVE ALL” A Raya Celebration with a Badminton Twist
This design merges the festive spirit of Hari Raya with badminton’s classic phrase "Love All", which means 0-0, a fresh start in every match, just like our "Salam Kosong-Kosong" tradition during Raya.
A shuttlecock in a clean geometric design, keeping it stylish and modern.
The phrase "Love All" as a playful nod to both the game and the cultural practice of forgiveness.
SHUTTLE RAYA - SATU SHUTTLE
One Shuttle, One Game
A bold and straightforward yet simple typography-based design combining the identity of "Satu Ruang" and "Shuttle Hard" to create SATU SHUTTLE.
Concept Meaning:
A name that carries both branding and meaning. The name also reflects a fundamental rule in badminton only one shuttle is used in play.
The repetition of the text, with mirrored elements, creates a strong visual rhythm, symbolizing movement, speed, and the shuttle’s flight path.